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• Daniel Boorstin: An image ... is a studiously crafted personality profile of an individual, institution, corporation, product or service.
• David Ogilvy: What you say in advertising is more important than how you say it.
• Steve Kopcha: Good ads sell stuff.
• Albert Camus: Those who write clearly have readers. Those who write obscurely have commentators.
• George Santayana: Graphic design is the paradise of individuality, eccentricity, heresy, abnormality, hobbies and humors.
• Bob Dylan: You don't need a weather man to know which way the wind blows.
• John Updike: Any activity becomes creative when the doer cares about doing it right or better.
• Leo Burnett: When you reach for the stars, you may not quite get one. But you won't come up with a handful of mud either.
• Pablo Picasso: Every child is an artist. The problem is how to remain an artist once he grows up.
• Paul Rand: Simplicity is not the goal. It is the by-product of a good idea and modest expectations.
• Mark Twain: The man who does not read good books has no advantage over the man who can't read them.
• Leo Burnett: The secret of all effective advertising is ... one of putting familiar words and pictures into new relationships.
• Jeffrey Zeldman: Content precedes design. Design in the absence of content is not design, it's decoration.
• Saul Bass: Design is thinking made visual.
• Ellen Lupton: Design is as much an act of spacing as an act of marking.
• Chris Pullman: The way something looks is the last thing we figure out.
• Ernest Hemmingway: For a long time now I have tried simply to write the best I can. Sometimes I have good luck and write better than I can.

Work. Freshly prepared.

Recent Projects.